Chapter 14

1) The three most critical rules for sound journalism would be accuracy, thoroughness, and transparency. Obviously accuracy because the viewer or reader trusts the story. If a mistake is caught, credibility is severly damaged. Thoroughness is a must. If journalists just take initial information to be the whole story, major components would be missing, it would be a story with hardly any muscle. Transparency needs to be in all journalists agendas. Whether it be on obviously slanting networks or papers, those media outlets cannot disregard other interpretations and take them head on, rather than just ignoring everything aside from their information.

2) Objectivity is slowly evolving into a characteristic for journalists to ignore. It seems that wherever the journalist is employed can make objectivity disappear. To write or speak in a style that is conducive to their target audience is what seems to be on the agendas of such media outlets.

3) Since local papers or school papers are not held in such high regard as the New York Times, it allows the writers some leverage, and injecting their own ideas is much more feasible. From local to national they are both important mediums, but as far as the peking order to obey transparency for the readerships sake, local or school papers have a little bit more room for indivdualistic tendencies.